The Win Signals Checklist

A super lightweight diagnostic tool that helps engineers decide if a win is worth sharing right now.

3 yes/no questions:

• Does this save money, unlock speed, or reduce risk?
• Can I explain it in 1 line without jargon?
• Does it give leverage for what’s next?

If you answer “yes” twice, it’s a win worth surfacing.

Why it works: It complements the playbook. The playbook explains how to package a win. The checklist tells you which wins to pick.

The Attention Filter

A 1-pager showing where to share different types of wins (Slack, email, all-hands, 1:1).

• Quick grid with “small win / medium win / big win” vs “best channel.”
• Example: small win → Slack kudos post, medium win → team meeting, big win → exec email or quarterly review.

Why it works: The playbook teaches packaging, but this adds distribution strategy.

The Win-to-Budget Map

A visual showing how small signals → trust → bigger bets → budget.

• Step 1: Share small wins.
• Step 2: Build trust over time.
• Step 3: Leverage trust for bigger projects.
• Step 4: Use momentum to ask for budget.

Why it works: It shows the long-term payoff of visibility. Almost like a roadmap you can pin above your desk.